Snitch is one of the fastest-growing men’s fashion brands in India. It recently opened its 59th store in Gurugram’s busy Sector 29. The 7,500-square-foot store is a big part of Snitch’s plan to get bigger as a store. It’s a bold way to shop that fits with the brand’s current and trendy style.
A History of the Change from Digital to Omnichannel
In 2019, Chetan Siyal and Siddharth Dungarwal began Snitch. It started out offline, but during the pandemic, it quickly switched to online shopping. They were able to build a strong customer base of Gen Z and millennials by putting digital first. This set the stage for today’s mixed retail model.
The Company Aims to Establish 100 Stores By the Year 2025
With the opening of this main store in Gurugram, Snitch is getting closer to its goal of having 100 stores across the country by the end of 2025. The opening of this shop is part of a bigger plan to improve the customer experience across all of its digital and physical platforms and make the company’s omnichannel presence stronger.
Strategic Investments Help with Growth
To keep up with its fast growth, Snitch recently spent ₹5 crore to add 1 lakh square feet to its warehouse space. This change will make logistics easier and speed up the delivery of goods, which will help their store operations even more.
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Getting Help from Shark Tank increased Credibility
Snitch became famous all over the country after getting ₹1.5 crore in funding from all five Sharks on Shark Tank India in 2023. The money gave them a lot more credibility, and it helped them grow quickly in both online and offline areas.
Fashion of The Future
With its new store in Gurugram and plans for more openings, Snitch is changing the way men dress in India by bringing in styles from around the world at prices that Indian men who care about fashion can afford.
