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EaseMyTrip Launches EaseMyTrip 2.0: Smart Investment Initiative for High-Growth Startups


EaseMyTrip is revolutionizing the startup ecosystem in India through its unique investment model.

What is EaseMyTrip 2.0

EaseMyTrip 2.0 is a bold program from leading online travel businesses, fundamentally changing how travel-tech startup companies will pursue strategic growth & collaborate with entrepreneurs. This program is a unique partnership-driven model where EaseMyTrip takes up to 49% equity in selected businesses but leaves the operational aspect up to the entrepreneurs.

EaseMyTrip 2.0, as curated by Chairman and Founder Nishant Pitti, aims to provide an ecosystem, not just create an extension of a travel company. It creates a partnership where startups can use the EaseMyTrip ecosystem: over 3 crore customers, technology capabilities & brand experience.

Target Investment Areas

EaseMyTrip 2.0 will target areas in the core travel category and adjacent areas of opportunity. In the travel category such as religious tourism places including Ayodhya, Kedarnath, and Varanasi, MICE travel, luxury travel, and last mile mobility products etc.

Adjacent verticals include wellness; lifestyle; healthcare services, products for travel-linked finance and insurance, airport services including lounges and concierge, and travel-related & much more .

LinkedIn Post Reference: Nishant Pitti posted on LinkedIn here

How to apply

Early- to mid-stage founders can send their information to vikash.goyal@easemytrip.com . Applicable information included with your business information should be final for previous financial performance (3 years), subsequent financial performance, and follow-up three years of projected financial performance. All co-founders who sign on with EaseMyTrip 2.0 will have working capital, co-branding, marketing leverage, backend infrastructure support and  operational control.

EaseMyTrip 2.0 represents an important transformation towards collaboration and growth in India’s travel space.

Aryan, News Editor

Aryan is a seasoned journalist with over 3 years of experience in digital media and news reporting. As the Editor at WEXT India, he brings sharp editorial insight and a passion for uncovering impactful stories in startups, business, and technology. With a strong foundation in journalism, Aryan ensures every article meets high standards of clarity, accuracy, and relevance.

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